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Report

Voice of Customer Programs in an ROI World

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Voice of Customer Programs in an ROI World

How to calculate the ROI of your VoC program 

 

 

 Reading time: 30 minutes

How to calculate the ROI of your Voice of Customer program

It’s clear that for a VoC program to provide measurable ROI, it takes much more than a list of metrics. 

 

We provide CX leaders a way to measure the ROI from their VoC data and programs. In this report, we've used our expertise to discuss:

  • How to calculate the ROI of KPIs (including NPS,CSAT, and CES)
  • Ways to elevate the conversation surrounding VoC programs that speak to C-suite stakeholders
  • Steps you can take to make VoC data a determinant of business strategies, processes, and policies