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Report

Voice of Customer Programs in a ROI World

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Voice of Customer Programs in a ROI World

 

 How to calculate the ROI of your VoC program 

 

 

 Reading time: 20 minutes

How to calculate the ROI of your VoC program

What’s the Return on Investment (ROI) for a VoC program? It’s clear that for a VoC program to provide measurable Return on Investment, it takes much more than a list of metrics. 

 

This report provides VoC leaders a way to measure the ROI from their VoC programs. 

 

In this report our experts discuss:

  • How to calculate the Hard-Currency ROI of KPIs (including NPS,CSAT, and CES).
  • Ways to elevate the conversation surrounding VoC programs that speak to  C-suite stakeholders
  • The steps to take that make VoC a determinant of business strategies, processes, and policies.